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DHL 成为 ESL One Series 的物流合作伙伴。除了运输大量舞台设备外，DHL 还将游戏团队的游戏椅运输到世界各地的 ESL 地点。凭借数十年的活动物流经验，DHL 今年庆祝成立 50 周年。

我们与 ESL 的合作使 DHL 能够活跃于吸引年轻一代日益增长的趋势的业务。德国邮政 DHL 集团企业品牌营销主管 Arjan Sissing 表示，大型电子竞技赛事及其选手让全球数百万粉丝兴奋不已。“作为一家全球物流公司，我们很高兴成为 ESL One 的物流合作伙伴，并为游戏赛事管理全球物流。尽管今年在卡托维兹（波兰）、孟买（印度）和伯明翰（英国）举办的 ESL One 赛事取得了巨大成功，但我们特别期待在科隆（德国）举办 ESL One 赛事，因为距离很近远离我们位于波恩的公司总部。

Go DHL: Partner in E-sports

As a logistics partner, DHL helps promote a sport that is rapidly popular around the world and attracts millions of fans. ESL and DHL have established a unique e-sports partnership, which is welcomed by fans around the world. On the main stage of the ESL One event in Birmingham, the singing of "DHL, DHL, DHL" rose from the crowd. Fans expressed their loyalty to the brand through creative clothing, self-made posters and posts on relevant online media. ESL, DHL and game fans all live, breathe and celebrate partnerships.

"ESL One Cologne is celebrating its fifth anniversary at the Cologne Lansing Arena. Thanks to DHL and other partners, the event will go as smoothly as possible," said Ralf Reichert, executive officer and founder of ESL. "Behind every game of this size, we need to carefully plan and coordinate a lot of logistics work to ensure that we can start on time. We need to transmit the screen of the game to 4500 square meters - equivalent to the area of 11 basketball courts."

This year, Cologne will welcome the players and fans of the E-sports community again. For players, it depends entirely on attention, speed, tactics and teamwork. From July 5 to 7, the 16 teams of the ESL One Cologne 2019 group game will compete for a prize of US $300000 to compete for the coveted place in the Longsheng arena. Last year, about 15000 spectators participated in the Cologne event every day. Tourists who participate in ESL One 2019 will participate in a variety of activities - in addition to watching the party and post-game activities, there will also be player signature meetings and live performances.